Take note, future interns and recent hires, as Grindley writes:
Too true. It’s extremely easy to get stuck doing the daily copy-paste grind of photo galleries and updating databases all the time. Staff members love to have the interns do that stuff so they can work on fabulous interactive Flash graphics and win SNDies. If you’re an intern, don’t be afraid to ask about working on more challenging projects if you you’re getting handed too much copy-paste work. But don’t be a diva either; every person must pull his weight with the boring stuff.
As a primer, doing the copy-paste is great to become familiar with content-management systems (I cut my teeth online doing the Sun-Sentinel‘s Day in Pictures photo gallery). But make sure you are being challenged in your work and that you’re constantly learning more.
Don’t think just because you’re working on a news Web site means you’re hot stuff. Challenge yourself to produce compelling Flash graphics, slideshows, videos and audio stories for your portfolio. If you don’t, you’re going to be the Cutline Master for years to come.