NYTimes.com has apparently rolled out a feature wherein users can double-click any word in a story and a dictionary or encyclopedia page will pop up.
There’s a small, easy-to-miss line at the bottom of stories explaining the function.
Very nifty and a great way to keep people on your site just a little bit longer.
[Via David Knox on NICAR]


By Brad April 19, 2007 - 4:06 pm
It looks like this has been around since late last year, but it’s still a pretty nifty feature that I hadn’t noticed.
http://21st.blogspot.com/2006/12/new-york-times-adds-answerscom.html