Journalistopia 2.0

Journalistopia, it’s been too long. It’s time for the quintessential blogger’s “sorry I’ve neglected you” post. Since the last post went up here, a lot has happened that led my blog into hibernation:

-I moved from Orlando to Connecticut to oversee digital content at the Hartford Courant and WTIC Fox CT. During my stint there, we integrated the newspaper and TV staffs into one newsroom and relaunched the long-dormant CTnow.com to replace the old Fox61.com, resulting in spectacular traffic gains. I learned a hell of a lot about TV news, management, implementing change and apple picking.

-My wife gave birth to a beautiful baby girl, which prompted us to move back to South Florida. That’s when I re-joined the staff of the South Florida Sun Sentinel, the place where I first dipped my toe into digital journalism. It was great to be back.

-At the Sun Sentinel, I spent close to a year focusing specifically on mobile products, including a new mobile site, multiple apps and garnering a ridiculous number of text alert subscribers, which we monetize.

-I started writing restaurant reviews for the Sun Sentinel. Every two weeks, I visit a restaurant in Broward County, pig out and tell everyone about it here. I even got the word “tunagasm” in print.

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-I then became the Online Content Manager and now Audience Development Editor (a future post coming about wild title changes), where I do things like manage our team of online producers, run our newsroom’s morning news meeting, deploy new digital products, oversee digital training in the newsroom, keep our multiplatform content humming smoothly and — on occasion — hacking a script or two.

So, I’ve been a bit busy having fun. But I’ve missed authoring this blog. I’m hoping I can once again get a conversation going about the neat things people are doing to work toward the media’s future. I also hope the blog, as in years past, will be a great resource for tips, tools and ideas.

Here we go again!

About Danny Sanchez

Danny Sanchez is the Audience Development Manager at Tribune's Sun-Sentinel.com and OrlandoSentinel.com. Danny has been with Tribune since 2005 in a variety of editorial, digital and product development roles in Hartford, Orlando and Fort Lauderdale. He has also previously worked in the newsrooms of the Tampa Bay Times and The Miami Herald.
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