:Journalistopia

Just got an e-mail letting me know that audio from the Future of Web Apps Miami conference is available. Woot!

For us online news types, these talks are a great chance to get exposed to what’s happening in web technology and to think about how we can apply it to our situation.

These were the talks I thought were the best IMHO:

Cal Henderson from Flickr talks about the software development process and gives boatloads of excellent advice you need to hear if you’re developing applications.

Gary Vaynerchuk from Wine Library TV talks about the importance of passion in growing a community (this one really applies to news sites).

Kevin Marks from Google talks about Google’s OpenSocial and the future of social networking.

Blaine Cook from Twitter talks about the future of Twitter and its architecture.

Leah Culver from Pownce talks about opening your web app to the masses (something news sites need to get better at, without jeopardizing their revenue that is..)

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Kathy Sierra talked about creating passionate users earlier today, but Gary Vaynerchuk talked about creating passionate OWNERS.

Vaynerchuk, host of the popular Wine Library TV online video show, worked his way into the hearts of the crowd here at the Future of Web Apps conference by sharing his passion for his community (and boozing us up with a little wine passed out to the crowd).

You should pay close attention to what he has to say if you operate a news site. Vaynerchuk is not a computer expert (”I built a 15 million-dollar liquor store on Control C and Control V”); he’s a wine expert. And he’s passionate, passionate, passionate about his community:

“I fly all over the country just to drink wine with people.”

“You’ve got to have the DNA of your community.”

“There needs to be a face to your company. You have to take care of those people until your bleeding out of your f***ing g****mn face.”

“You need to love your community more than you love yourself.”

“You’ve got to have someone in the trenches. Someone people can touch.”

I’m going to take a stab in the dark and say that perhaps doesn’t sound like your ombudsman — if your news operation even has one any more, that is. Some news sites have hired “community managers,” usually to manage message boards and community-contibuted content.  But is that person a visible presence on the site? Have people seen his face? Does the person have public conversations with readers? Does that person really love where he works?

And most important of all, are you making an effort to brand that person as being a community resource, or is he just another mysterious byline? Do people know this person exists? Vaynerchuk said it best:

“You always hear ‘content is king’. The fact of the matter is marketing and branding is the queen, and we know who runs the household.”

If people can’t name your community manager, if they can’t relate to that person or get an e-mail returned quickly –then really, what’s the point?

It’s become increasingly clear that tomorrow’s web is going to be shaped by openness — OpenID, open standards, open business practices, etc. Consequently, your news site is going to need someone reliable to whom people can go for answers.

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Live from the ONA conference in Toronto…

Lisa Williams, founder of H20Town and Placeblogger, says journalism is becoming a high-tech industry that is moving toward the way technology firms operate.

“You guys have mooched much closer to me,” said Williams, a veteran of the technology industry.

When Williams began H20Town, she took delight at working faster than the local newspaper and gaining an audience “because I could hit ‘Enter’ first.” But now, she says, the local newspaper is publishing breaking news and implementing more Web 2.0 tools.

Williams offered several strategies for media organizations trying to navigate the online world. Among my favorites:

-Take something that used to cost money and make it free. Why let the next Craig Newmark steal your readers?

-The Web rewards “narrow comprehensiveness.” Create a product that is “everything about something” very specific.

-Limits are good. Because newspapers try hard to be all things to all readers, media organizations subsequently port that same mentality to their online products. Instead, focus on creating great, key features that will gain many fans, such as Twitter has done with their service.

I think most mainstream media organizations have slurped the Kool-Aid and realized that we need to embrace technology. But how?

Sitting in this room full of journalists from some of the biggest news organizations in the world, I can’t help but realize that we just might be somewhat like the blind leading the blind. Nearly every group of journalists I come across asks the same questions. We desperately need to seek out the wisdom of other industries to help us navigate through the dark.

Let’s be totally shameless and emulate the ways technology companies operate. Let’s start swiping great talent from Apple, Microsoft and Google. Let’s gain some street cred among technology enthusiasts so they can help us evangelize our journalism. Let’s become educated about the techniques used to develop software. And, as many others have said before, let’s nurture real entrepreneurship in our news organizations backed with actual rewards.

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Live from the ONA conference in Toronto…

A coalition of small, niche community publications can become a premier source of news in Minnesota, says Jeremy Iggers, director of of the Twin Cities Media Alliance at TCDailyPlanet.com.

The Twin Cities Daily Planet –inspired by OhMyNews — “is conceived as an experiment in participatory journalism, built on a partnership between professional journalists and individual citizens. One goal of the Daily Planet is to harness that community intelligence and enable individuals to share information and work together for the common good. [More here.]”

The Planet partners with other small, niche media outlets to cover Minnesota — specifically areas they feel are underserved by the Minneapolis Star-Tribune. Iggers labeled his former employer, the Star-Tribune, as “the newspaper of the most desirable zip codes” for its giving coverage priority to affluent neighborhoods.

Currently, TCDailyPlanet is receiving an assortment of grants, including a Knight-Batten award and a grant from the McCormick-Tribune foundation. They also plan to hand out small amounts of funds –in $50 to $100 amounts– to assist some of its partner publications in publishing stories that have a broad appeal.

But the question, as always, is whether TCDailyPlanet –and publications of its ilk– can sustain financially in the long run. A call for financial help from the public resulted in only about a dozen donations, Iggers said. He hopes that TCDailyPlanet.com can adopt the NPR style of public fundraising within the next two to three years.

Will online niche community publication grow to the point where such ventures can be solidly profitable? Or will TCDailyPlanet and the many microlocal blogs remain passion projects dedicated to being an alternative to the big newspapers and TV stations in town? Passion project or otherwise, it’s the readers who likely stand to win.

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Steve Outing’s recent column titled “Climate Change: Get Over Objectivity, Newspapers” has resulted in a firestorm of nasty e-mails and postings, according to Outing in his blog.

An idealist would say objectivity arose from a desire to have an enlightened, rational discussion. A cynic would say it was a good business decision made to sell more newspapers by catering to partisan readers of all varieties. It’s been about a century now, but I’d guess from my own studies that the truth is probably somewhere in between.

Check out Jay Rosen’s well-worded take on objectivity:

“Part of the problem is that journalists don’t realize what objectivity was in the first place,” says Rosen. “From the beginning it was a way of limiting liability, and allowing journalists to take a pass when it’s hard to figure out who’s right and what’s really going on. From the beginning it was meant to dull the knife edge of the press. It was meant to ‘de-voice’ or defang the individual journalist, so that more people would be comfortable with the product. But the costs of that system have built up over time.”

My sense is that Outing’s column comes less from a desire to save polar bears and more from a desire to see a passionate, interesting newspaper. I also sense it comes from frustration with us journalists worshiping objectivity while many in the public shamelessly hate us and call us biased anyway.

Throwing out the expectation of objectivity in reporting isn’t the answer. The answer is not being ashamed of our editorials and of the discussion we generate.

When confronted by some random person on the street with accusations of my news organization being biased, I don’t placate him or her with cries of objectivity and drone on about the newsroom/editorial board “firewall.” Instead, I spit back that newspapers are supposed to take a stand on issues and do their best to dig up the truth — even if it pisses people off some times. I say that if you have something to say, then here’s my card and come spit fire on one of our blogs or message boards; I’d love to have ya.

The standard newspaper writing style is often stale and homogeneous. Newspapers seldom publish (in print) commentary from the blogosphere and message boards. Many newspaper Web sites bury their interesting blogs at the bottom of their home pages and don’t regularly link to local blogs. And, most poignantly, killer editorials almost never appear on the front page; they’re buried in the back of the A-section.

Let’s begin with truly respecting objective news stories and subjective opinion slinging as being partners in creating a compelling newspaper. Let’s do our best to be fair to the subjects of stories while increasingly embracing our role as discussion leaders in our respective communities.

Otherwise, I foresee many news organizations literally dying of boredom.

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The L.A. Times editorial board on Saturday scoffed at the principles of free speech and open information with an editorial claiming that “Many publishers consider the Internet, and Google in particular, a greater threat to their livelihoods than Osama bin Laden.”

The Times is upset by the fact that Google will be allowing the people who are written about in stories to comment via their Google News service. It says that Google “isn’t journalism.”

Google is a search engine and content aggregator. This huffing about Google not being journalism is akin to lambasting the guy who drives the newspaper delivery truck for not having a journalism degree.

Nevertheless, the Times does not cite copyright issues in its editorial.

It does not discuss the difficulty in managing such a comment system.

It does not even ask how it will verify the contributors’ identities (never mind that Times editorials carry no bylines — a whole other issue).

But it does assert that “a seemingly heartfelt comment may carry the CEO’s name, but the words will probably have been typed by corporate flacks.” Fair enough, but what about the comments made by experts with thoughtful insights? What about the lady who was inaccurately reported dead telling the world she is, indeed, alive. What about the families of disaster victims who simply want to thank the world for their prayers?

I quote from the Times’ own editorial board mission statement:

On the editorial page, the newspaper sets aside its objective news-gathering role to join its readers in a dialogue about important issues of the day.

The Times is offended by the notion that the people who contribute comments to Google News will be making them “unedited.” This means the comments will not be altered and filtered by people like the writer of the Times editorial, who has such splendid judgment as to compare a medium we use to learn about the world in unprecedented ways as being equivalent to an extremist who murdered nearly 3,000 people.

This is exactly the kind of idiotic hubris that causes the public to hate journalists and, by extension, the journalism they produce. It is also the sort of attitude that could throttle the life out of newspapers online and make the prophecies of out-of-touch opinion mongers come true.

I can only pray that today’s newspaper leaders do not have the same lowly opinion of the Internet and public forums as do the Times‘ editorial board. If so, we journalists are in worst trouble than I thought.

***

More responses from Robert Niles at Online Journalism Review, Jeff Jarvis at BuzzMachine and Amy Webb at MyDigiMedia.

And a reminder of exactly to what the editorial board has compared Google:

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The Knight Citizen News Network has produced a list of 12 tips for growing positive online communities. This is as dead-on a list as I’ve ever encountered, so be sure to give it a read.

Among the tips:

The “if you build it, they will come” approach to online community rarely produces good results. Most people don’t want to be the first one to strike up a public conversation. It’s helpful to do some behind-the-scenes recruiting of knowledgeable, reasonable, friendly, interested, and gregarious people to check in with your community regularly.

And:

If possible, find a way to spotlight the best posts and threads from your community. Slate.com does this in its political forum, The Fray. That forum’s main page highlights the following kinds of contributions: editor’s picks, most read, and highest rated.

Read more from this great list.

And, check out this Journalistopia list of more resources on communities and citizen journalism.

[Photo by aleske]

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J-Lab has announced the 2007 winners of the Knight-Batten Awards. The finalists include WashingtonPost.com’s OnBeing, Reuters’ Second Life reporting and the Orlando Sentinel’s Varsity MyTeam site (woo-ha!).

See the list of finalists here (with links), as well as the 2007 notable entries. The winners will be announced at a Sept. 17 symposium.

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Social networking blog Mashable has a great roundup of recent revolts by communities of users, including recent incidents at Digg, Facebook and Second Life.

Some advice from the post:

“However, if you like to play it safe, the lesson learned from these virtual uprisings is to always engage your users in the decision-making process and be transparent in your policies. Regardless of your strategy, it is clear that fortunes can be won and lost in a matter of minutes in the world of online communities, so you best pay attention to the users that roam your virtual streets.”

[Photo: USAID.gov]

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Boing Boing co-editor Cory Doctorow writes in InformationWeek about how to successfully manage online communities and not allow the jerks (or “trolls”) from taking over the discussion. From the story:

It can be distressing. If you’re part of a nice little community of hamster-fanciers, Trekkers, or Volkswagen enthusiasts, it’s easy to slip into a kind of camaraderie, a social setting in which everyone talks about life, aspirations, family problems, personal triumphs. In some ways, it doesn’t matter what brought you together — the fact that you’re together is what matters.

Then, almost without warning, your community goes toxic. Someone in your group undergoes a radical personality shift and begins picking fights, or someone new comes to the party with an agenda.

Check out the full story for more guidance on becoming a “troll whisperer.”

[Via Etaoin Shrdlu]
[Troll photo by aboveallprecious]

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Metafilter founder Matthew Haughey has an excellent post on his blog about his suggestions for how to build online communities. Go read it, and read it again.
Much of my time at the Sentinel involves working with a group of dedicated neighborhood bloggers who contribute their time and ideas to writing about local issues. Most of Haughey’s list closely mirrors many of the practices I’ve done my best to follow when working with these fine folks.

Sometimes, it can be easy to treat community contributors as specks of data on a screen. It’s the same phenomenon as when one angrily flips a birdie at another driver — something people seldom do face to face.  But the people who blog on your site, regularly drop comments or even send in a photo of their cat deserve respect and appreciation for their efforts.

Joyce Wiatroski is a foodie who believes strongly in natural foods and loves to share her appreciation of Central Florida arts. She is not user-generated content.

William Beem is a motorcycle aficionado who enjoys taking photos of the places to which he travels. He is not more page views.

Tim Welch is a film-making hobbyist, blogger and community organizer. He is not text on a screen.

Community contributors are not just “users” “generating content” and racking up page views for your site. Most of them are people who are just trying to have a good time and make their communities better — each in his own way. Amid all the page view goals and revenue pressure, don’t ever forget that.

[Haughey post via Etaoin Shrdlu]

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