Insider’s guide to getting into Google News

Robert Niles over at OJR reports on the NewsTools 2008 conference, where Google News insider Daniel Meredith explained how Google decides which publishers to include in its Google News index (official instructions here).

If you’re at a major newspaper site, you[‘re probably already included. However, when you go to launch a new editorial product, you’re going to want to do your best to be included in Google News.

You have to specifically ask to be in the index. After that, there are four key factors considered in Google’s decision, Niles says:

  • Original content
  • Multiple authors
  • Proper attribution
  • Server response time
  • Want to know more? Get the full details over at Online Journalism Review.

    About Danny Sanchez

    Danny Sanchez is the Audience Development Manager at Tribune's Sun-Sentinel.com and OrlandoSentinel.com. Danny has been with Tribune since 2005 in a variety of editorial, digital and product development roles in Hartford, Orlando and Fort Lauderdale. He has also previously worked in the newsrooms of the Tampa Bay Times and The Miami Herald.
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