Predicting The Future Of Obituaries

A team of Northwestern University students led by pioneering professor Rich Gordon has published the results of a compelling analysis on Legacy.com and the future of newspaper obituaries.

Gordon published an overview today on Poynter E-Media Tidbits, where he urged the newspaper industry to pay more attention to the state of obituaries.

Obituary revenue has weathered the massive industry changes relatively well for now, Gordon says, but that may quickly change as it did for other classified categories. He writes:

“For newspapers, the key lesson from history should be clear: Act now, before it’s too late. And don’t let the industry’s current, relatively strong position in death notices and obituaries stand in the way of innovation, collaboration and partnerships.”

“Historically, via death notices and obituaries, newspapers met the needs of all of these audience segments. But changes in technology, media usage and cultural norms are combining to threaten newspapers’ dominance of this category.”

So check out Gordon’s piece here and the recommendations his students made to Legacy (PDF download here).

Eye-Tracking Tablets And The Promise of Text 2.0 [Wired]

From Wired.com: “For example: What if those written words were watching you reading them and making adjustments accordingly? Eye-tracking technology and processor-packed tablets promise to react, based on how you’re looking at text – where you pause, how you stare, where you stop reading altogether – in a friction-reducing implementation of the Observer Effect. The act of reading will change what you are reading.”

Read More at Wired

[Hat tip to old woman and young guy]

Online News Readers Use 5 Sites or Fewer, Study Says [NYTimes]

From the NY Times: “Only 35 percent of the people who go online for news have a favorite site, and just 21 percent are more or less ‘monogamous,’ relying primarily on a single Internet news source, according to a survey by the Pew Research Center, in a report to be released Monday by Pew’s Project for Excellence in Journalism.

But 57 percent of that audience relies on just two to five sites. The findings parallel studies that say that people with hundreds of television channels tend to stick to a relative handful.”

Read more at NYTimes.com

Pew Study Says Internet Overtakes Newspapers For News

“The internet is now the third most-popular news platform, behind local and national television news and ahead of national print newspapers, local print newspapers and radio. Getting news online fits into a broad pattern of news consumption by Americans; six in ten (59%) get news from a combination of online and offline sources on a typical day.”

See the study here

100+ Screenshots of Inauguration Day News Coverage

Want to see how more than 100 major national and international news sites covered the inauguration of Barack Obama? Visit the Flickr photo gallery I put together to see screenshots of news sites’ home pages immediately after Obama was sworn in.  (UPDATE: I sucked it up and bought a Flickr Pro account, so I’ve uploaded many more regional U.S. news sites.)

[Photo Gallery: Inauguration Day coverage by 100+ U.S. and international news sites]

Here’s the  slideshow version:

And special thanks to the Pearl Crescent Page Saver plugin for Firefox!

10 Things Online Editors can do to Save Their Jobs

nailing the roofLearning the skills to “do it yourself” can help you keep your online media job in these tough times and possibly get you an even better gig. [Photo by Tommy Huynh]

If you’re a web worker at a news site, you may recall a day when a newsroom Luddite came over and was astonished at how you waved your computer mouse and out came news stories published to the web site. You’d get looks of amazement and receive the occasional “man, you guys are the future.” It felt pretty good to feel ahead of the curve, right?

But they are coming. The former Luddites, that is.

Major news organizations are beginning to merge their print and online operations, which means print-edition journalists will increasingly double up on their duties and transition over to the web site, becoming full-fledged online producers with many of the basic skills to match. For instance, the LA Times has created an ambitious 40-class curriculum to train newsroom staff on how to produce for the web.

So where does that leave the steadfast web producer, whose exclusive keys to the online house are being duplicated like a $2 locksmith stand at a Home Depot on Saturday?

Back in 2006, I wrote about the dangers of simply being a “cut-and-paste expert” who doesn’t learn to use new digital media tools. That warning is now doubly true. So if you draw your paycheck from an online news site, it’s time to ask yourself a few hard questions:

1- Do I know how to register a domain name, create a basic web site (such as a blog) and post content to it by myself?

2- Have I tinkered with a new online media tool I wasn’t familiar with in the last four months?

3- Have I attended a class, workshop or explored another educational opportunity related to online media in the last year?

4- Have I created or co-created an original piece of content in the last six months that I would proudly put in my digital media portfolio?

5- Do I understand the information we have about our readers? Do I understand the breakdown of how visitors get to the site? Do I know the sites that send the most readers? Do I know some things about the demographics of who visits the site? Do I know what kinds of content draw the most views on our site? Do I know what kinds of readers are the most valuable to our advertisers?

If your answer to any of these is “no,” then it’s time to roll up your sleeves and get to work before it’s too late. After spending time trying to figure out how to find an editor – the newsroom editors are learning the basics, so it’s time to take your own skills to the next level.

It’s all about efficiency. Being more effective and efficient than the others will help you stand out and be noted as a notable asset. Is there something you find yourself doing everyday almost automatically? Try employing an macro recorder and now you won’t have to do it yourself. This is just one of the many things you can try to implement of course. Here are ten things you can try in the next six months to boost your professional value, whether you’re a newly hired producer or a seasoned manager with years of online experience:

1- Become versed in social media sites such as Facebook, Twitter, Digg, StumbleUpon, Reddit and others. Build a profile, and become a power user on some social bookmarking sites. Here’s a great how-to for Digg.

2- Learn more about search engine optimization and how you can use it to promote news content. Get yourself a copy of Peter Kent’s Search Engine Optimization for Dummies. It’s not only my favorite SEO book, but it’s also one of my favorite tech books, period.

3- Experiment with some of the 25+ tools on this list and try using a few for an upcoming project.

4- Create your own web site around something about which you’re passionate. You get even more out of the experience if you buy a domain name and build your site from scratch. You can likely install your own content management system, such as the free WordPress or Joomla, using the handy tools that web hosts such as GoDaddy and Dreamhost offer. The site can be a blog, a forum or something else. If you need help, use the excellent resources at J-Learning. And if you want to really learn HTML, I highly recommend the book Spring into HTML & CSS by Molly Holzschlag, which I personally used to re-learn all the basics.

5- Spend a few days exploring your site’s metrics tools in detail. Run heat maps on your site to see where users click. Punch up the list of top referring domain names. Look at what the top content was on various days. Look at the keywords people use to find your site. Find out how they get to the site.

6- Brush up your skills by taking some online media classes. You can find great (and free or cheap) classes on everything from beginner Photoshop to computer programming at local libraries, technical schools and community colleges. Techniques change so rapidly in online media that this is essential.

7- Knock on the marketing department’s door and ask them for a copy of any studies done on your site’s readers. Look for anything related to demographics, usability studies and market research. Read it, and make a summary of it for your own notes.

8- Knock on the advertising department’s door and find out what big sales they’ve made recently. Ask them what sorts of content has sold well and what kinds of readers are most lucrative to advertisers.

9- Start following a few blogs that interest you, and study their habits. Also, consider following a few online journalism blogs that keep track of industry happenings. To get started, check out Journalistopia’s blogroll (the list of links on the right side of this blog) or visit Alltop.com’s journalism category.

10- Network with online media professionals (and not just online NEWS professionals). Check for local meetups at sites such as Meetup.com and Upcoming. Consider attending local conferences, such as BarCamps and university-sponsored workshops, where people present new technologies and ideas. Contact an editor at another news site if you love an idea their staff has accomplished.

It’s a tumultuous time in our industry, and few things are certain. However, it’s a good bet that boosting your online media skills will increase your likelihood of keeping your job or getting an even better one with the help from experts at the Perelson’s Utah County recruiting company.

So get started, and don’t waste another day!

Have ideas on how you or others can increase your professional value? I’d love to hear from you in the comments!

How to Save Your Online Clips

burning newspaperCount on the fact that some of the journalism work living on your news site will go up in smoke. To protect yourself, make sure you’re keeping digital copies of your portfolio. [Photo by Mr. Peebles]

Journo/developer Joe Murphy has a terrific post today with tips on how to save your online clips from disappearing into the ether. News sites often have arbitrary policies and systems regarding what gets kept and what gets thrown out, so make sure you CYA. And if your news org switches content management systems, well, heaven help your old clips.

Head over to Joe’s post for his complete tips, but here’s a shortlist of tips with some of my own thrown in:

-Firstly, you SHOULD be saving your stuff! Trust someone who knows: You absolutely cannot rely on your organization to keep your stuff around. And, if you suddenly get laid off, you can forget about having free access to the text archive.

-Save the text of your article in document files. Make sure your file names are descriptive and contain the date the work published.

-Know that database-backed applications, such as the tools on many site’s “data pages,” cannot be easily saved. For these apps, take various screenshots that demonstrate the tool’s functionality, such as shots of the search interface, individual records, comments features and how it was promoted on the site.

-Keep notes on how a project you worked on contributed to the site in terms of page views and unique visitors (i.e. “The New Jersey dog names database resulted in 1.2 million page views and 350,000 unique visitors over a one-month period.”)

-Make screenshots of your online work using the free Pearl Crescent Page Saver plugin for Firefox. This is an incredible little tool. Or, you can use Scrapbook, which saves a copy of the entire Web page with its images intact (hat tip to Ryan Sholin).

-Become pals with the page design crew to get PDFs of your work that was published in the newspaper (Ryan again). Better yet, get them to tell you where and how to access the PDF archive. If this is unfeasible, invest in an inexpensive flatbed scanner to digitize the pages.

-Keep a backup of your portfolio. Like any important file, you might back it up to an extra hard drive and/or store it on a web server somewhere. I do both.

-Aside from your clips, career experts frequently recommend maintaining a list of key accomplishments. Sometimes, achievements in the newsroom don’t take the tangible form of a “clip.” Keeping a list up to date makes sure you remember what you’ve done and keeps the list fresh in your mind should an opportunity spontaneously present itself. You might have to suddenly answer the question: “So what interesting things have you done during your time at the Poughkeepsie Herald-Tribune-Picayune?”

GateHouse Lawsuit vs. New York Times Co. has Dire Implications

GateHouse Media filed a lawsuit Monday against the New York Times Co. alleging copyright infringement after the NYT-owned Boston Globe frequently posted links containing headlines and the first sentences from articles on GateHouse’s community news sites.

View the Document: The 25-page lawsuit [PDF]
-View the Document:  Request for an injunction [PDF]
to stop the Globe from posting GateHouse links. [UPDATE 12/23, 10:02 p.m.: A judge denied the temporary injunction]
View the Document: 35-page support document for the injunction [PDF]
View the Document: Affidavit by GateHouse Media Metro Editor-in-Chief Gregory Reibman [PDF]
Your Town Newton, one of the Boston Globe’s community sites that sparked the lawsuit. See the news links in the center content gutter.

The lawsuit, if successful, could create a monumental chilling effect for bloggers, news sites, search engines, social media sites and aggregators such as Topix and Techmeme, which link to articles, display headlines and use snippets of copyrighted text from other sites. Initiatives such as the NYTimes.com Times Extra, which displays links to related articles from other sites, could be shut down for fear of copyright lawsuits. It could lead to a repudiation of one of the fundamental principles on which the Internet was built: the discovery and sharing of information.

In its complaint, GateHouse called the article links “deep links” because they do not link to the home page of the site. The “deep link” language in the complaint is meant to invoke cases such as the Supercrosslive.com case, wherein a motorcross news site was successfully prohibited from deep linking to a competing site’s streaming video file, which bypassed the site’s advertising.

From a technological standpoint, Your Town Newton’s article links would likely be considered deep links. However, that does not necessarily mean the links are a violation of fair use principles. The links to the articles, which contain as many as six advertisement positions, are rather different in nature from the links to streaming audio and media files in the Supercrosslive.com case, which were unable to contain advertising.

GateHouse’s assertion is that the Boston Globe community site’s use of the headlines cannibalizes GateHouse’s content and causes it financial harm because readers gather news from the links and snippets on the Globe’s site rather than visit GateHouse’s sites. Although not explicitly stated in the complaint, this means GateHouse likely believes the loss of readers from possible increased use of the Globe’s site will not be offset by the readers brought in by its competitor’s links.

If GateHouse were to have its way with its deep link argument, it would create a legal precedent that makes the act of linking to a copyrighted article illegal. It could mean a crippling of sites such as Romenesko and the Drudge Report, which can bring in enormous amounts of readers while being primarily built upon links to someone else’s expensive-to-create content. But, if enforced, it would also cut off the voluminous flow of readers who arrive to news sites via search engines and aggregators. That, too, has an effect on the bottom line.

In the end, we could see a long list of media companies flinging short-sighted lawsuits at each other, while suicidally pushing their content into black holes guarded by copyright law.

[UPDATE 12/23]: Here’s some commentary on the lawsuit from other media bloggers:

How the GateHouse suit looks from both sides – Media Nation
GateHouseGate – Mark Potts
A danger to journalism – Jeff Jarvis, BuzzMachine
Gatehouse sues NYTCo over aggregation: But do they have a point? – Tish Grier
Aggregation aggravation – PaidContent
Dying Newspapers Suing Each Other For Content Theft – Silicon Valley Insider

Study: Newspaper Sites Embrace User Content, Comments in 2008

A 2008 study released by The Bivings Group showed that newspaper web sites  increasingly embraced user content and comments, launched reporter-written blogs and shied away from requiring registration to read articles.

The Bivings report, titled The Use of the Internet by America’s Newspapers [PDF], attempts to quantify how the 100  largest newspaper sites have embraced new media tools, such as blogs, RSS, comments and so on. The study does not include TV,  radio or other non-newspaper sites.

Among the key findings:

-Fifty eight percent of newspapers allowed for user generated photos, while 18 percent accepted video and 15 percent articles.  Overall, 58 percent of newspapers offered some form of user generated content in 2008 compared to 24 percent in 2007.

-The number of newspaper websites allowing users to comment on articles has more than doubled in the last year.  Seventy five percent of newspapers now accept article comments in some form, compared to 33 percent in 2007.

-Integration with external social bookmarking sites like Digg and del.icio.us has increased dramatically the last few years.  Ninety-two percent of newspapers now include this option compared to only seven percent in 2006.

-Only 11 percent of websites require registration to view full articles, compared to 29 percent in 2007 and 23 in 2006.

Read the Bivings Group post for the summary and previous years’ studies, or download the 2008 report as a PDF.

5 Ways to Monitor Your News Competition Online

Being a sharp online editor often means keeping a close watch on your competitors.Being a sharp online editor means keeping a close watch on your competitors. [Photo by Pkabz]

Do you want to explain to your editor why you didn’t know about the huge news that’s been on your competition’s site for more than an hour now? Using these five methods, you won’t have to dream up excuses; you’ll already have been on top of any big news reported in your area:

1) Subscribe to competitors’ e-mail and SMS text alerts
Have you checked to see if the local newspapers and TV stations have breaking news alerts? Getting a heads up via e-mail or SMS alert is one of the best ways to ensure you don’t miss breaking news, especially since most newsroom workers keep their e-mail clients and cell phones on throughout the day. Follow MurrayNow for more information.

PLUS: You can also get other kinds of alerts, such as severe weather text alerts from the National Weather Service or earthquake alerts from U.S. Geological Survey.

2) Set up Google Alerts and Twitter Alerts for keywords on your beat

Google Alerts is a powerful way of letting Google do online digging for you. Are you a reporter covering county government? Set up an alert to watch for the name of the county mayor. Do you cover local business? Set up Google Alerts for the major companies in your city.

Google Alerts will shoot you an e-mail whenever Google finds a new item on the Internet containing the keywords you designate. You could even set up an alert for a competing reporter’s byline to find out when he or she has a new story up.

Lastly, you can also monitor Twitter for keywords using TweetBeep.com, which sends e-mail alerts (yes, that’s how those marketers find you and reply to you the nanosecond you tweet something nasty about their products).

3) Cultivate a Twitter community
The newsroom in which I work has been tipped off to various breaking news stories thanks to some producer or reporter hearing about the news through Twitter. The larger your personal community grows on Twitter, the better this method works.

While Twitter isn’t great for depth, it sure is fast. When word leaked that Tim Russert died in June, the news spread first via Wikipedia and Twitter. Our newsroom in Orlando was able to prepare content and get good positioning in search engines before any announcement came out from NBC.

Additionally, many news organizations are getting on Twitter, so you can watch competitors there too.

4) Use an RSS reader to aggregate local news and save time
Old school online editors hop around local web sites to see if there’s anything new. Save yourself the grief and start reading your news competitors’ top headlines via RSS using a feed reader such as Google Reader or Bloglines (though I much prefer Bloglines Beta).

When you subscribe to a site’s feed, your RSS reader will indicate when there’s a new item. RSS readers also let you read a group of Web sites with just one click. You can even subscribe to wire service feeds (Breitbart.com has a huge assortment). No more burning cycles hopping around from site to site checking for updates.

5) Keep TVs in your peripheral vision and learn how to not let them drive you insane
This one took me a while, but I eventually became quite good at it. Many local TV sites are still faster to get news on air than they are at getting it online. Keeping an eye and/or ear on the tube can help you spot big breaking news in the event you’re playing Minesweeper instead of watching your e-mail and feeds.

The trick with this is to learn to go about your tasks and not actively listen but still be able to hone in on the tone and key phrases broadcasters use when something particularly big happens. The cue might be a sudden interruption in the flow of the newscast as the anchor diverts to breaking news. Anchors also speak  differently when they go off the teleprompter. Or, the cue might be the use of a certain graphic (usually a gaudy, brightly-colored one) that you’ll learn to notice.

A couple of years ago, I used to set the volume low and keep an ear on a TV that was perched behind me. I seldom failed to hear a big news story when it broke once I learned the “breaking news sounds.” Nowadays, we have a jumbo monitor that sits in my peripheral vision just at the edge of my computer monitor. Though I found the audio method was more effective and less distracting for me personally, keeping the tube at the edge of my sight also helps me catch big news during the day.

***

What are your favorite methods for monitoring breaking news or your beat? What works best for you and your team?

Google News Launches Newspaper Archive Service

Google today announced the launch of a new service on Google News that will archive newspaper pages exactly as they originally appeared in print. According to the post, Google is partnering with newspaper publishers to enhance its archive search with actual pages from the publications, which creates a PDF-like reading experience. Neither details about revenue-sharing nor a list of partner newspapers was released. For the best Paper Stand with affordable price do visit us.

Google has previously worked with the New York Times and Washington Post to digitize their archives. It has also worked with publishers to digitize and index massive amounts of books through Google Book Search.

With this new service, Google is capitalizing on the weakness of most newspaper sites’ archives and search functions, a move similar to when Google launched the automatic search box and navigation links that appear when searching the name of a popular web site (Ex. search “New York Times” and the first result will have a search box underneath, which bypasses the site’s own search with Google’s) . Older content on newspaper sites is notoriously difficult to find.

The newspaper industry’s slowness to create usable,  comprehensive and open archives is often the result of several factors:

-Skepticism that increased advertising revenue from open archives will be greater than the tangible revenue gained from paid archives.
-Being locked into existing contracts with archiving firms.
-Lack of desire to invest in a massive archive digitization effort.

If Google is successful in its endeavor, it will have created the most comprehensive archive of historical news content on earth. It also means that Google will venture even deeper into the media business by becoming a host for content that traditionally would have been found on individual news sites. The move highlights yet another way in which the shortcomings of news companies’ online efforts are bearing ripe fruit for tech-savvy aggregators and search engines.

[Hat tip to Etan Horowitz for the heads up.]