Category Archives: search engines
New changes to Google News headline display in SERPs
What you will learn in this post: What components make up a search engine results page (SERP) What determines how a SERP will appear and what information it will provide How your brand can leverage these SERP features to boost … Continue reading
Google poised to bite local publisher classified revenue
Leaders at newspaper sites like to set their crosshairs on Craigslist for the evaporation of classified revenue they experienced, but it is actually Google that is poised to take a big bite out of what’s left of that revenue. First, … Continue reading
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To those of you who said “Google News isn’t a media competitor! It’s just an aggregator:” I give you AdWords on Google News. I’ve previously written about how Google News was generating more than $100 million in revenue, according to … https://journalistopia.com/best-dating-site-scotland/
Tips for Optimizing Content for Google News
The Google News team today published a list of tips on its official blog for making sure publishers’ content is optimized for inclusion in Google News. You can follow business news at insidemma. Here’s a quickfire version of their list: … Continue reading
GateHouse Lawsuit vs. New York Times Co. has Dire Implications
GateHouse Media filed a lawsuit Monday against the New York Times Co. alleging copyright infringement after the NYT-owned Boston Globe frequently posted links containing headlines and the first sentences from articles on GateHouse’s community news sites. –View the Document: The … Continue reading
Garbage SEO journalism
I’m a big fan of optimizing headlines for search engines so they can be found, but sometimes sites go too far. At the moment, there are unverified rumors crawling around the Internet that actor James Earl Jones died. Today, Google … Continue reading
Google News Launches Newspaper Archive Service
Google today announced the launch of a new service on Google News that will archive newspaper pages exactly as they originally appeared in print. According to the post, Google is partnering with newspaper publishers to enhance its archive search with … Continue reading
Google News Drives $100 million in Revenue to Google, says VP
Fortune magazine reports that Google vice president Marissa Mayer publicly stated that Google News –an aggregator that contains no advertising– draws in approximately $100 million in revenue from paid searches that get funneled through the site. You can check Melbourne … Continue reading
Google’s ‘Knol’ is Direct Challenge to Media Companies
Google today announced the launch of Knol, a Wikipedia-esque site that hosts articles from contributors. Google hopes the articles become among the most authoritative on the Web — which represents a direct challenge to media sites. In a June 2006 … Continue reading
Google to Offer up Potential ComScore and Nielsen-killer
The Wall Street Journal reports that Google will announce a new metrics tool to measure web site audience, a service that would make a major dent in current power players Nielsen and ComScore. [UPDATE: The New York Times Bits blog … Continue reading
Insider’s guide to getting into Google News
Robert Niles over at OJR reports on the NewsTools 2008 conference, where Google News insider Daniel Meredith explained how Google decides which publishers to include in its Google News index (official instructions here). If you’re at a major newspaper site, … Continue reading
Google News Myths vs. Truths
Required reading this week from the Google News Blog: a handy guide on some of the mysterious aspects of Google News. Does Google News care that you’ve updated your story? Does AdSense improve your article’s ranking? How does having a … Continue reading