Google puts ads on Google News

To those of you who said “Google News isn’t a media  competitor! It’s just an aggregator:” I give you AdWords on Google News.

I’ve previously written about how Google News was generating more than $100 million in revenue, according to a Google VP.

I’ve written about how Google’s Knol is becoming a competitor to media companies by becoming a content creator.

I’ve covered how Google News is trying to be a local aggregator of news (rather than your site being the aggregator).

I’ve pointed out how Google is circumventing news sites’ search features with their own searches.

And I haven’t even addressed how Google is gaining enormous control over the online advertising market, especially with Yahoo in the financial pits.

That 30+% of site traffic from search engines is nice, but are we really still arguing that Google isn’t a competitor to news and media sites?

Author: Danny Sanchez

Danny Sanchez is the Audience Development Manager at Tribune's and Danny has been with Tribune since 2005 in a variety of editorial, digital and product development roles in Hartford, Orlando and Fort Lauderdale. He has also previously worked in the newsrooms of the Tampa Bay Times and The Miami Herald.

2 thoughts on “Google puts ads on Google News”

  1. You’ve hit the nail on the head, Danny.

    Could be interesting if we put together a pool with some folks to buy Google. I’m in for $5.

  2. Google news doesn’t post entire news article, they drive traffic to newspaper websites. If newspapers don’t want Google to be able to drive traffic to their websites, they can keep their papers from being indexed by Google.

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