The New York Times Shifting Careers blog has an article that should be of interest to writers and web designers who are thinking of going the freelance route. Michelle Goodman, author of ‘My So-Called Freelance Life,’ has written a guest post outlining how doing freelance work for free –in certain instances– can benefit your freelance career. She also describes how to spot the many junk offers.
Goodman is by no means an advocate of not being compensated for work. But with the slew of non-paid work-just-for-exposure-or-experience offers floating around out there, Goodman has identified what some of the good opportunities are:
You have no clients or portfolio. If you left your staff position without any customer testimonials or work samples, you may have to do a freebie or three for a worthy small business to prove to paying clients that you’ve done this before. Pick short-term projects (several days, tops) so you’re not stuck working pro bono until the next decade.
There’s a wealth of more excellent freelance advice at Goodman’s article.