In case any of you missed it, Editor & Publisher recently released Nielsen/NetRatings data on the top newspaper sites. The list is a great snapshot of who is rocking the page views, unique visitors and time spent on the site.
As expected, the New York Times, USAToday, Los Angeles Times, Wall Street Journal and Washington Post all did well on page views. But check out the Atlanta Journal-Constitution, which manages to retain its readers for an average of 31 minutes a month (No. 2 under the New York Times). The AJC has 54 million page views to the Times‘ 456 million page views.
So what’s Atlanta’s secret? Clean living? Britney Spears photo galleries?
I think I know the AJC’s secret, and it’s name is Mei Lan. I’m willing to bet that at least 50 million of those PVs were panda-related.