Newspaper Comments: Forget Anonymity! The Problem Is Management [Scott Rosenberg]

From Scott Rosenberg’s Wordyard: “The great mistake so many newspapers and media outlets made was to turn on the comments software and then walk out of the room. They seemed to believe that the discussions would magically take care of themselves.

If you opened a public cafe or a bar in the downtown of a city, failed to staff it, and left it untended for months on end, would you be surprised if it ended up as a rat-infested hellhole?”

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Author: Danny Sanchez

Danny Sanchez is the Audience Development Manager at Tribune's Sun-Sentinel.com and OrlandoSentinel.com. Danny has been with Tribune since 2005 in a variety of editorial, digital and product development roles in Hartford, Orlando and Fort Lauderdale. He has also previously worked in the newsrooms of the Tampa Bay Times and The Miami Herald.