This year’s Online Innovator Award went to Dan Shorter for his work at PalmBeachPost.com. As of this week, Dan is moving to the Star-Tribune in Minnesota.
The winners of the 2008 Digital Edge Awards are:
Best Overall Newspaper Web Site
LJWorld.com, The Lawrence Journal-World/The World Co. (circ. < 75,000)
Knoxnews.com, Knoxville News Sentinel (circ. 75,000 – 250,000)
PolitiFact.com, St. Petersburg Times and Congressional Quarterly (circ. > 250,000)
Best Local Guide or Entertainment Site
Lawrence.com, The World Co. (circ. < 75,000)
Austin360.com, Austin American-Stateman (circ. 75,000 – 250,000)
Vita.mn, Minneapolis Star Tribune (circ. > 250,000)
Best Local Shopping and Directory Strategy
LJWorld.com Marketplace, The World Co. (circ. < 75,000)
Mobile Shopping Directory, The Palm Beach Post (circ. 75,000 – 250,000)
ChicagoTribune.com Shopping Channel and Metromix Boutiques, Tribune Interactive (circ. > 250,000)
Best Digital Advertising Program
I Lassoed Lance, Amarillo Globe-News (circ. < 75,000)
Online Carousel, Dayton Daily News (circ. 75,000 – 250,000)
Homepage Experience Campaign, Minneapolis Star Tribune (circ. > 250,000)
Best Digital Classified Innovation
No winner (circ. < 75,000)
Increase Renewals with Automated E-mails, The Palm Beach Post (circ. 75,000 – 250,000)
Real Estate Video Tours, The Dallas Morning News (circ. > 250,000)
Most Innovative Multimedia Storytelling
24 Hours in Lawrence Lawrence Journal-World/The World Co. (circ. < 75,000)
BrokenTrust, Sarasota Herald-Tribune (circ. 75,000 – 250,000)
A People Torn, Minneapolis Star Tribune (circ. > 250,000)
Most Innovative Use of Interactive Media
PigskinReview.com, Amarillo Globe-News (circ. < 75,000)
Ultimate Local Band Site and Text Voting Contest, tbt* Tampa Bay Times (circ. 75,000 – 250,000)
The Issues Tracker and HD Video Podcasts, washingtonpost.com (circ. > 250,000)
Most Innovative Visitor Participation
Creating a Two-Way Conversation with Our Community, Savannahnow.com/Savannah Morning News (circ. < 75,000)
School Matters Knoxnews.com/Knoxville News Sentinel (circ. 75,000 – 250,000)
cincyMOMS.com, Cincinnati Enquirer (circ. > 250,000)
Best Design and Site Architecture
PrepZone.com, Naples Daily News (circ. < 75,000)
Knoxnews.com, Knoxville News Sentinel (circ. 75,000 – 250,000)
washingtonpost.com, Washingtonpost.Newsweek Interactive (circ. < 250,000)